Growth Toolkits
Self-guided tools for climate-tech founders who need to map the system before they try to sell into it. Five packs, each built from the same Product-System Fit framework I use in full engagements, structured for independent execution. Each stands alone. Together they sequence into a complete commercial system.
Not sure where to start? The free Scaling Roadmap diagnostic is 10 questions and tells you which pack fits where you are right now.
Strategic Clarity Pack
Most early climate-tech founders try to sell before they understand who they're selling to. That's why the first 12 months feel like noise. This pack stops the pattern.
You'll leave with: a defensible buyer hypothesis, a 90-day discovery plan, a plan for your first 10 conversations, and clarity on what kind of sale you're actually running.
Start here if: you have a product or concept but 0-5 customer conversations. You came out of a hackathon, lab spinout, or grant-funded R&D phase. You've been told to "do more outreach" and you sense that's the wrong advice.
Advanced Market Map
Where Clarity gave you scores, Market Map gives you depth. Map your system interface, identify all seven roles in your buyer's environment, score your champion against the survival test, analyze all four types of competition, and lock the root constraint that unlocks everything else.
You'll leave with: your full Product-System Fit map with specifics, your champion quality scored, your competitive reality honest, your coalition plan, and your root constraint locked for 90 days.
Start here if: you finished Clarity and need to go deeper. A specific dimension (regulatory, procurement, financing) keeps killing your sales. You're preparing for a raise where sophisticated market understanding is the difference between a yes and a maybe.
Prerequisite: Strategic Clarity Pack (recommended).
Sales System Quick Start
Most climate-tech founders run on hustle. Hustle stops the day you stop. This pack is the operating machinery that keeps compounding when you step back: the Climate Bowtie, Slate's seven-stage pipeline built for both acquisition and expansion, plus qualification adapted for climate-tech sales, stage exit criteria, activity rhythm, pipeline math, and the one-page Operating Doc you actually use Monday morning.
You'll leave with: your opportunities placed on the Climate Bowtie, your qualification framework running, your weekly and monthly cadence locked, your pipeline math defensible, and a one-page Operating Doc that drives every Monday for the next 90 days.
Start here if: you've been selling for 6 to 18 months without a repeatable process. You have a few wins but can't explain what made them wins. You're preparing to hire your first BD or AE and need a system to hand them.
Prerequisite: Strategic Clarity Pack, ideally Advanced Market Map.
Outreach Strategy Kit
Cold volume works in SaaS. Climate-tech sales move on positioning translation and warm intro engineering. This pack gives you a buyer-language positioning doc that drives every outreach, plus the 5-Path Warm Intro framework that replaces cold volume with systematic trust building.
You'll leave with: a positioning doc that drives all outreach, a 25-target warm-intro pipeline, a tracked conversion funnel, and a 90-day lock against either cold volume or messaging drift.
Start here if: your cold response rate is below 3%. You get polite "interesting, send me more info" replies that go nowhere. You feel you're doing the right things but the top of your pipeline isn't filling.
Prerequisite: Strategic Clarity Pack recommended, ideally Sales System.
Growth Ops Pack
Sales ops fails on discipline long before it fails on software. Founders running system sales need internal systems built for 6 to 18 month cycles, multiple stakeholders, and procurement that takes its time. This pack gives you a Bowtie-aware opportunity tracking schema that works in any CRM, a forensics protocol that survives long cycles, investor-defensible monthly reporting, and an honest tool selection guide.
You'll leave with: a tracking schema applied to your tool, a forensics protocol running weekly, three monthly reports that reconcile to your CRM, a tool decision locked, and three 90-day ops commitments.
Start here if: you're running 10 or more active opportunities across multiple stages. Your CRM is a Google Sheet that's about to collapse. Your investor updates take 4 hours and don't fully match your CRM.
Prerequisite: Sales System Quick Start (required).
Self-Serve or Supported
Every pack comes in two versions. Self-Serve is the full pack, run on your own. Supported adds working sessions with me: 30-minute focused interventions at the points where founders typically get stuck. Add single sessions anytime at C$149, or a pack of five for C$399. When session calendars fill, a Loom Async Review at C$49 gets you a recorded 15-minute video review of your work within 48 hours. Session capacity is capped each quarter so the ones I run stay useful.
The Slate Toolkit
All five packs. Self-Serve C$695 (C$995 bought separately). Supported C$995, which includes seven working sessions, the alumni community, and priority access to the Discovery Sprint queue.
Bought a pack already? Within 90 days, the full pack price credits toward either bundle. Email me with your purchase confirmation. No hoops.
The Guarantee
14 days, no questions asked. If a pack isn't right for you within 14 days of purchase, email me and you get a full refund. No screenshot of your work, no exit survey. My job is to be useful. If it isn't, you keep your money.
Practical, not theoretical.
Every pack is a working version of what I build inside full engagements: the same frameworks, stripped to what you can execute yourself. Strategy you can run Monday morning, not a binder.
Want the work done with you instead?
The packs are for running it yourself. The Discovery Sprint is me in it with you: C$2,500 for three qualified stakeholder meetings in your first 30 days, guaranteed, or I extend at no cost until delivered, plus a strategic assessment of your positioning, constraints, and stakeholder environment. If you continue into a full engagement, the Sprint fee credits toward your first month.